NUR HIDAYAH ABU BAKAR

Dean Faculty of Design

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LASALLE College of the Arts

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(SINGAPORE)

With extensive teaching experience of more than 15 years, Nur Hidayah is instrumental to LASALLE’s Faculty of Design. She manages the demanding and challenging task of leading the pedagogical development and strategic growth of all the design programmes at LASALLE College of the Arts, Singapore with an enrolment of over 1000 students.

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Under her leadership, the Faculty of Design has garnered international recognition and has won major design awards, achieving great success at regional and international design competitions and showcases including Crowbar Awards, Furniture Design Awards, Red Dot Awards, Young Ones New York and D&AD New Blood and Graduate Fashion Week in London. Nur has also initiated several collaborative partnership projects with different design institutions. She has also presented a research paper at the Ubuntu International Design Symposium 2011 in Seoul, which covers The Role of Design Education and another research on Collections, Fashion Curating and the Rise of Fashion Exhibitions in Museums. With faculty staff members, she has developed design capability programmes with communities in Asia and investigated issues on social enterprise for a more inclusive design culture. She has also led the faculty in establishing partnerships with key industry stakeholders and membership to Cumulus International Association and the International Foundation of Fashion Technology Institutes. Her research interests span from Visual Culture, Design Pedagogy and Creative and Social Enterprises. She is currently pursuing a research-led project with different design institutions focusing on the subject of Contemporary Cities. In 2014, she was nominated by Women’s Weekly magazine for the Great Women of Our Times Award under the Education and Public Service category.